Incentives
The design of an incentive matters more than the size
We design incentives that achieve behavior change, not just reward people for what they would have done
Non-financial Incentives
Design non-financial solutions built upon technique such as social proof, normative messaging, recognition, status, and goal-setting.
Financial Incentives
Apply behavioral science evidence-base to design incentive values, timing, and structure to maximize behavior change while minimizing costs.
Rewards Program
Prioritize behaviors and craft detailed rewards design for one time and ongoing behaviors.
Gamification
Develop engagement solutions grounded in behavioral science including challenges, streaks, leaderboards, and badges.
Incentives Communications
Craft in and out of app framing to optimize impact of incentives program and achieve activation and ongoing engagement.